
Participants will learn more about a buyer’s side perspective and how to understand business decision-makers and how to share business solutions that will change the way they do business. This webinar will focus on how to better understand your customer’s business goals and measure success the way customers do.
This week’s webinar will present our research findings which validate a set of competencies designed to drive the requisite behavioral changes necessary to elevate an organization’s ability to become valued business partners with their customers. All attendees will receive a complimentary white paper, Essential Selling Competencies: The Buyers Side Perspective.