TROY, Mich., Nov. 1, 2017 — Innovative Learning Group, Inc. (ILG) and its client, Lowe’s, won a coveted Brandon Hall Group Bronze Award for Excellence in the Best Unique or Innovative Learning and Development Program category. The award was for the e-learning course SERVE with Purpose.

“It is an honor to win such a prestigious learning award,” says ILG CEO Lisa Toenniges. “The ILG team worked very hard to ensure that the course created was not only engaging but that it also met the needs of its diverse audience.”

SERVE is a leadership model that Lowe’s implemented in 2012 and refined in 2016. The team was tasked with transforming a highly successful, face-to-face reflective workshop into a 20-minute e-learning course that could be widely distributed, and change mindsets and behaviors. SERVE’s goal was to encourage leaders’ positive perception on the change management commitment curve and evoke leaders’ commitment to SERVE behaviors.                                                              

About Innovative Learning Group, Inc.

A performance-first learning company, Innovative Learning Group, Inc. creates custom training and tools that help employees of Fortune 1000 companies do their jobs more effectively. Headquartered in Troy, Michigan, ILG is a privately held, certified Women’s Business Enterprise founded in 2004 by CEO Lisa Toenniges. Visit to learn more.

About Brandon Hall Group

Brandon Hall Group is an HCM research and advisory services firm that provides insights around key performance areas, including Learning and Development, Talent Management, Leadership Development, Talent Acquisition, and Workforce Management.

With more than 10,000 clients globally and 20 years of delivering world-class research and advisory services, Brandon Hall Group is focused on developing research that drives performance in emerging and large organizations and provides strategic insights for executives and practitioners responsible for growth and business results.


Laura Vultaggio
248.544.1568, ext. 207

Rachel Cooke

Chief Operating Officer Rachel Cooke Rachel is responsible for business operations including overseeing client services, research events and project management. Prior to joining Brandon Hall Group, Rachel was the Chief Operating Officer Co-founder of AC Growth. Rachel has over 15 years of experience in sales, marketing, business development, and sales performance management. Prior to AC Growth, she held several senior management roles and was on the leadership team at Bersin & Associates, a pioneer analyst firm in e-learning and now industry leading HR and talent Research Company. In her Senior Director role, Rachel developed the strategy and led the commercial execution of the solution provider vertical, and grew the vertical into the company’s largest market segment. In her role as Director of Sales, Rachel developed and led a team of senior account executives focused on acquiring global strategic accounts. Rachel was solely responsible for developing key business relationships with over ninety companies including industry icons, such as: Adidas, Hewlett-Packard, Toyota, Oracle, Starbucks, Avnet, Boeing, Kaiser Permanente, Safeway Inc., Wells Fargo, PricewaterhouseCoopers, Clorox and Affiliated Computer Services. Rachel began her career in the banking, media and hospitality industries. In these industries, Rachel held several key senior management and executive sales positions. Rachel received a BA in social science and interdisciplinary studies with honors from Florida Atlantic University. Rachel continued her postgraduate education by completing a series of executive management education courses from American Management Association.