The learning technology landscape continues to be a complex swirl of software, applications, and solutions. Some are completely disparate from one another; others have overlapping features. Some have broad functionality, and some have very specific, almost niche use cases. For many organizations, it can be difficult to navigate and decide what will work best for them.

One area of technology that has added to the confusion in recent years is artificial intelligence, or AI. The term is used very loosely to cover a wide range of more specific, scientific applications of data and software, but within the arena of learning technology, more people consider it a tool for automating and personalizing the learning experience. It is not a separate piece of technology you buy but rather built into other software to provide unique functionality. The world runs on data. AI is helping technology get smarter, and data is what drives it.

AI continues to play a larger role in learning technologies, providing everything from learner recommendations, guided simulations, content development, and more. Gaining a basic understanding of how it works can help you pick technologies that optimize and automate many tasks, as well as provide more relevant, engaging experiences to learners. It is not enough that technology buyers accept AI as a line item on an RFP. They need to talk with technology providers about just how they leverage AI to solve specific challenges and provide distinct outcomes.

A recent Brandon Hall Group study found that 60% of companies believe that AI is either highly important or critical to properly leveraging learning technologies. To shed a little more light on how organizations can use AI to improve learning experiences and outcomes, we will be hosting a webinar in partnership with sales enablement technology provider Allego, which leverages AI to power unique training and coaching experiences. By looking at how they use AI to help clients, we hope to demystify artificial intelligence and clear up some myths and misconceptions.

David Wentworth, Principal Analyst, Brandon Hall Group

 About Brandon Hall Group Inc. 

Brandon Hall Group is the only professional development company that offers data, research, insights and certification to Learning and Talent executives and organizations. The best minds in Human Capital Management (HCM) choose Brandon Hall Group to help them create future-proof employee development plans for the new era. For over 28 years, we have empowered, recognized and certified excellence in organizations around the world influencing the development of over 10,000,000 employees and executives. Our HCM Excellence Awards was the first to recognize organizations for learning and talent and is the gold standard, known as the “Academy Awards of Human Capital Management.” Our cloud-based platform delivers evidence-based insights in the areas of Learning and Development, Talent Management, Leadership Development, Diversity and Inclusion, Talent Acquisition and HR/Workforce Management for corporate organizations and HCM solution providers. To learn more, visit For information on Brandon Hall Group’s research and how we can assist your organization, please visit

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David Wentworth

David Wentworth has been a senior research analyst in the human capital field since 2005 and joined the Brandon Hall Group in 2013. He has authored reports and articles on various human capital subjects with an emphasis on workforce technology. He has contributed to several reports published by ASTD, including authoring Mobile Learning: Learning in the Palm of Your Hand, The Rise of Social Media: Enhancing Collaboration and Productivity Across Generations, and Instructional Systems Design Today and in the Future. His work has also appeared in Compensation & Benefits Review and T+D Magazine.