Human Capital Management Research

Last week Brandon Hall Group published 17 pieces of research –  4 new proprietary research reports,  5 technology case studies, 2 research launches,  2 responses to member inquiries,  2 solution provider profiles, and 2 research-based blogs.

In this blog, we will make public some of these reports (click on the links) as a way for non-members to familiarize themselves with our research:

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Here is an overview of research released the week of July 20-26.

Major Research Reports

Learning Management Systems: Moving to the Cloud

This report, based on Brandon Hall Group’s recently completed research on Learning Management Systems, tracks the steady movement from on-premise LMS solutions to cloud-based solutions and reasons behind the trend.

4 of the Most Effective Training Delivery Methods

This  report, based on results from Brandon Hall Group’s 2015 Training Benchmarking Study, discusses the methods that organizations consider to be most effective.

Challenges, Next Practices in the War for Talent

This KnowledgeGraphic, based on data from Brandon Hall Group’s 2015 Talent Shortage and Hiring Practices Study, shows the biggest challenges organizations face in hiring, along with practices that make success significantly more likely.

Differences between Winning and Struggling Hiring Organizations

This KnowledgeGraphic, based on results from Brandon Hall Group’s 2015 Talent Shortage and Hiring Practices Study, focuses on the impact of not regularly utilizing progressive talent acquisition practices.

Technology Reviews from Brandon Hall Group Excellence Awards in Technology

Ernst & Young

This awards technology review focuses on the performance support tools from Ernst and Young, which won a Bronze Award for Best Advance in Performance Support Technology in the 2014 Technology Awards.

InfoPro Learning

This technology review features InfoPro Learning and its GnosisConnect LMS solution, which won a bronze award for learning management technology in the 2014 Brandon Hall Group Excellence in Technology Awards.

Stryker & Touch Surgery

This awards technology review focuses on the partnership between Stryker and Touch Surgery. This earned them a Silver Award for Best Advance in Unique Learning Technology in the 2014 Technology Awards.

Blatant Media

This awards technology review features Blatant Media, producer of the Absorb5 LMS positioned to serve small/medium businesses. Blatant Media has won several Brandon Hall Group Excellence in Technology Awards, including a silver award for learning management technology in the 2014 awards competition.


This technology review is on NetDimensions’ Talent Suite, which won a silver award in the 2014 Excellence in Technology Awards in the category of learning management technology for compliance training.

Solution Provider Profiles


The solution provider profile features Bloomfire, whose primary goal is to help organizations manage and share knowledge. Bloomfire’s cloud-based software is used for social learning, customer service, and sales and marketing enablement. The profile includes insights from Brandon Hall Group Senior Learning Analyst David Wentworth.


This solution provider profile features SmashFly, whose mission is to deliver an analytics-based approach to recruitment marketing, spanning and combining both the active and passive side of finding and attracting talent. The profile includes insights from Brandon Hall Group’s Madeline Laurano.

Research Launches

Learning & Development Strategy Study

Brandon Hall Group invites you to participate in our annual online Learning & Development Strategy Survey. Your survey responses are critical in helping gain insight into how organizations develop, implement and measure their L&D strategies. We encourage participation from any and all potential respondents, as we are looking to compare results by region, organization size, and industry.

Questions from Members

One great benefit of Brandon Hall Group members is the ability to ask questions of our HCM analyst team and get quick answers, usually within 24 hours. The questions answered this week included:

  • We have a leadership development program for mid-level managers. The number of participants on the problems exceeds 300 persons at a time. During the program they have to complete some projects. For this purpose they are divided into several groups. Are there materials on how to organized project work on leadership development programs and in particular, how to handle multiple groups?
  • I’m interested in any innovative ways other companies train executives to manage during a crisis (benchmark), beyond the typical table top exercise. What are the best practices around this type of training?

Research-based Blogs

Videos for Learning: Beyond the Filmstrip

Senior Learning Analyst David Wentworth’s blog discusses the impact of video on learning and our research shows that organizations are not coming close to optimizing its potential.

Ceridian Blurs the Lines Between Organizational and Customer Success

Mollie Lombardi, VP and Principal Analyst for Workforce Management, discusses the key takeaways from Ceridian’s annual Insights user content, which reflected Ceridian’s ongoing evolution from a traditional payroll vendor to a cloud-based Human Capital Management solution provider.

Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company's growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company's global expansion, Mike led all sales operations worldwide. During Mike's tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.