The Extended Enterprise: Six Steps to Gaining a Competitive Advantage

The Extended Enterprise: Six Steps to Gaining a Competitive Advantage

The Extended Enterprise: Six Steps to Gaining a Competitive Advantage
Author : Richard Nantel, Co-CEO and Tom Werner, Chief Research Officer

Published : May 2011

Download File Size : 441.77 KB

Pages : 8

Member
Access

member download

 

A generation ago, organizations were partially defined by their
physical locations. Going to work meant actually commuting to a
building made of bricks and mortar. Consumers bought items from
`neighborhood’ retailers and ‘corner’ stores. We read what was for
sale in local bookshops or city library.
The idea of the enterprise has changed. Organizations are viewed less
by where they are located and more by what they offer. We purchase
items from online stores such as Amazon knowing full well that
Amazon is more a company made up of relationships with suppliers
and resellers than a physical warehouse of goods.
These relationships with partners, suppliers, retailers, and consumers
go beyond the shipping of goods and delivery of services. Learning and
development initiatives, too, have broken free of bricks and mortar
boundaries to include now all members of the value chain.
The premise of the Whitepaper is to offer key advantages and critical
steps in illustrating how the extended enterprise learning initiatives
help to ensure that customers receive the highest quality experience.
NetDimensions has contributed to development of this report by
providing client perspectives and insight.