This 2011 award winning case study describes how Ryan used a campaign in CFO magazine to promote their brand and measured the ROI of the initiative.

In support of the roll out of Ad Expert 4.0, a new version of an internal software tool, MDAS worked with Intrepid Learning Solutions to develop a global training solution designed to reach across the breadth of their busy, dynamic sales and support teams.

USA Financial® spent the necessary time and investment on developing a well-defined lead management process and through automating these procedures, they found the process much easier to manage and the benefits of greater revenue potential.

Contains best practice case studies and solution provider profiles that will provide the clarity and context for developing a world class lead generation and management process and selecting the right LMA system to support it.

Best Practice Case Study on SugarCRM's strategy, process, selection and implementation of a Lead Management Automation provider.

Best Practice Case Study sharing insights around RSM McGladrey's Lead Management Automation process, selection and implementation of a system.

Mobile Marketing Best Practices, Trends and Applications

Mobile Marketing is a key component of any integrated marketing program in the 21st century. Case study and best practices for developing and implementation.

Examples of best practices employed by successful email marketing companies to boost email deliverability.

Mobile marketing can be an effective marketing platform or a valuable addition to your integrated marketing communications program. Your message needs to stand out and not seen as another telemarketing annoyance.