• February 7, 2019
HCMx Radio 99: Gamification at Walmart— and Beyond

Guests: Daniel Shepherd, Senior Manager, Content Design and Development, Walmart US People – Learning and Anders Gronstedt/The Gronstedt Group

Daniel Shepherd is a Senior Manager of Content Design and Development for Walmart.  In his ten years with the company, he’s been from salesfloor associate to assistant store manager, training facilitator to content designer, and many things in between.  He’s helped expand the Walmart Academy training program to district level positions as well as VR and gamified simulation training. Daniel believes that innovative methods are key to staying relevant with learners of all ages.

Anders Gronstedt, Ph.D. President of The Gronstedt Group, is an author, public speaker and entrepreneur. He is an advocate of using Next-Gen Learning tools to advance real-world skills through virtual and augmented reality training, game and simulation-based learning. The Gronstedt Group has been instrumental in helping global companies like Walmart, KPMG, Novartis, Google, HP, DaVita, and Kimberly-Clark improve performance with innovative learning approaches. Anders is a former faculty member of the University of Colorado–Boulder School and his articles have appeared in the Harvard Business Review.

Topics and questions include:

  • How did a simple idea develop into a full-blown program
  • Gamification and training
  • Leveraging gamification for other purposes
  • Incorporating “the Walmart Experience” into gaming
  • Inviting the public to play
  • Using the IOS and Google app stores
  • The effectiveness of gaming apps
  • Finding the audience for your game
  • Is age a factor in gamification adoption
  • And more

Download link to Spark City app: ios Google Play

If you have questions about our discussion today, please contact me at – success@brandonhall.com.

We also are going on our 3rd year of hosting our Women in Leadership Summit – WIL19. The event will be held on May 1 & 2 at the Marriott Harbor Beach Club in Fort Lauderdale, FL. We hope to see you at both of our events!

If you have questions about our guest or topic, or desire access to our research, please contact us at success@brandonhall.com or visit www.brandonhall.com

Rachel Cooke

Chief Operating Officer Rachel Cooke Rachel is responsible for business operations including overseeing client services, research events and project management. Prior to joining Brandon Hall Group, Rachel was the Chief Operating Officer Co-founder of AC Growth. Rachel has over 15 years of experience in sales, marketing, business development, and sales performance management. Prior to AC Growth, she held several senior management roles and was on the leadership team at Bersin & Associates, a pioneer analyst firm in e-learning and now industry leading HR and talent Research Company. In her Senior Director role, Rachel developed the strategy and led the commercial execution of the solution provider vertical, and grew the vertical into the company’s largest market segment. In her role as Director of Sales, Rachel developed and led a team of senior account executives focused on acquiring global strategic accounts. Rachel was solely responsible for developing key business relationships with over ninety companies including industry icons, such as: Adidas, Hewlett-Packard, Toyota, Oracle, Starbucks, Avnet, Boeing, Kaiser Permanente, Safeway Inc., Wells Fargo, PricewaterhouseCoopers, Clorox and Affiliated Computer Services. Rachel began her career in the banking, media and hospitality industries. In these industries, Rachel held several key senior management and executive sales positions. Rachel received a BA in social science and interdisciplinary studies with honors from Florida Atlantic University. Rachel continued her postgraduate education by completing a series of executive management education courses from American Management Association.

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