Guest: Julie Knight-Ludvigson, Chief Marketing Officer, Reflektive
Host: Rachel Cooke, Chief Operating Officer, Brandon Hall Group
In this episode of HCMx radio, Julie Knight-Ludvigson talks about the importance of leadership, what it means to be a leader, and the differences and commonalities between great female and male leaders. Julie shares her experience and provides examples of how companies can recruit and retain more talented women in technology industries.
Julie is a passionate, results-driven marketing executive with expertise in brand building, demand generation, and customer engagement strategies and programs. She is CMO at Reflektive, a performance management and employee engagement solution.
Julie has the proven ability to shape marketing strategies and deliver bottom-line growth for start-up, midsize and large multi-national organizations. She also has extensive experience in building, scaling and managing global marketing teams as well as leading organizations through change management.
Julie will be part of an exciting Best Practices In Leadership Development panel at Brandon Hall Group’s 2-day event, A Way Forward: Women in Leadership, June 15-16 at the Delray Beach (FL) Marriott. The Summit offers female corporate leaders a community experience designed to enhance skills and share ideas. The goal is to share best practices for creating inclusive environments to improve personal and organizational performance. Brandon Hall Group’s research has validated the need to offer targeted development opportunities for women to grow and achieve their potential personally and professionally, and to address the unique internal and external obstacles they face.
Click here for presenters and agenda: http://www.brandonhall.com/WIL/
To listen to the interview with Julie Knight-Ludvigson, you can download the podcast anytime at the HCMx Radio site.