New Report: Planning and Evaluating Business Needs for an Enterprise Learning Management System

A typical LMS can take months, if not a year or more, to implement and can cost hundreds of thousands of dollars. Getting it right is critical; getting it wrong can be a problem for both you and your business. To help you do it right, we’ve just launched the first of four reports on the best practices of implementing an LMS.

Written by Gary Woodill, Ed.D., director of Research and Analysis at Brandon Hall Research; David Fell, vice president of Business Development at Operitel Corporation; and Christopher Woodill, enterprise architect at Novantis Corporation, Planning and Evaluating Business Needs for an Enterprise Learning Management System covers the critical first phase in the process of implementing an enterprise LMS:

  • Developing a business case
  • Considering alternatives to an LMS
  • Developing a “project charter”
  • Developing an implementation strategy and project management plan
  • Developing the communications and marketing plan for the project
  • Identifying all stakeholders for an enterprise LMS
  • Developing “use cases” for each business unit and group of stakeholders

Getting this first stage in an LMS implementation project right provides a firm foundation for success in all the later stages. Find out more.

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Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.

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