Launchfire Wins Gold Brandon Hall Group Excellence in Technology Award

OTTAWA, ON December 6, 2018 — Launchfire’s employee engagement platform, Lemonade,  has won a coveted Brandon Hall Group gold award for “excellence in the gaming or simulation technology.”

Lemonade’s is the world’s only all-in-one learning & engagement platform for banks.  The platform wraps micro-learning, AI, and surgical analytics within a central narrative game that drives continued employee engagement and learning.  The experience is quick and fun for employees — giving them a reason to come back each day for more training. Engaging daily not only increases retention of information; it increases the likelihood of employees applying that information to their day-to-day activities.

“We didn’t want to just build a more enjoyable training experience — we wanted one that was also more effective. That’s what we’ve accomplished with Lemonade; the platform experience is fun, but it is also based on the science of how we actually learn.  We’re incredibly honored and excited to have this accomplishment recognized by Brandon Hall Group.” — John Findlay, CEO

“We’re proud to honor the innovators. As human capital management continues to evolve, the creativity of the award winners is breathtaking. Organizations of all size showed that creativity and technology can create new and better work experiences for businesses and their employees,” said Rachel Cooke, Chief Operating Officer of Brandon Hall Group and head of the awards program.

“We were blown away,” said Mike Cooke, Chief Executive Officer of Brandon Hall Group. “Our research was confirmed by the entrants’ responsiveness to the needs of employers who seek to align technology to the goals of their businesses. Every Technology Award entry embodied a win-win proposition for employers and employees.”

A panel of veteran, independent senior industry experts, and Brandon Hall Group senior analysts and executives evaluated the entries based upon the following criteria:

  • Product: What was the product’s breakthrough innovation?
  • Unique differentiators: What makes the product unique and how does it differ from any competing products?
  • Value proposition: What problem does the product solve and/or what need does this product address?
  • Measurable results: What are the benefits customers can expect to experience as a result of using this product?

The full winners list can be found at: http://www.brandonhall.com/excellenceawards/past-winners.html.

About Launchfire

Established in 1999, Launchfire is a leader in game-based engagement and learning. Our platform, Lemonade, is the world’s only all-in-one employee engagement & learning platform for banks.  Lemonade combines micro-learning, AI, and surgical analytics in a game-based, full-stack platform that learners love. For more information visit: launchfire.com/lemonade

About Brandon Hall Group, Inc.

With more than 10,000 clients globally and 20 years of delivering world class research and advisory services, Brandon Hall Group is the most well-known and established research organization in the performance improvement industry. We conduct research that drives performance, and provides strategic insights for executives and practitioners responsible for growth and business results.

Brandon Hall Group has an extensive repository of thought leadership, research and expertise in Learning and Development, Talent Management, Leadership Development, Talent Acquisition and Human Resources. At the core of our offerings is a Membership Program that Empowers Excellence Through Content, Collaboration and Community. Our members have access to research that helps them make the right decisions about people, processes, and systems, combined with research-powered advisory services customized to their needs. (www.brandonhall.com).

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Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.

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